No matter what other forms of advertising you choose to employ, Yellow Pages ads are still practically mandatory for most businesses, even with more and more people going to their computers to look up information about--and directions to--local businesses.
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They remain one of the best ways to provide your business phone number and location s to the public. Entrepreneur Media, Inc. In order to understand how people use our site generally, and to create more valuable experiences for you, we may collect data about your use of this site both directly and through our partners. The table below describes in more detail the data being collected.
Should You Advertise in the Yellow Pages in 2017?
Next Article -- shares Add to Queue. Kathy J. January 17, 4 min read. Opinions expressed by Entrepreneur contributors are their own.
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The Power of Accurate Directory Listings
If you run a local business and can't simply rely on walk-in traffic, it's worth experimenting with buying Yellow Pages display ads. Keep track of how customers find you and keep a running ledger of which customers you gained from your Yellow Pages display advertising investment. In this way, you could decide if your monthly Yellow Pages advertising costs are at least paying for themselves.
If a big Yellow Page ad is not breakeven, don't give up. You might try a smaller Yellow Pages ad and see how it performs.
What are you paying for Yellow Pages display ads? What are your monthly Yellow Pages advertising costs? Please post a comment with your Yellow Page ad rates, including the per month cost, the type of ad, and where you are located?
Ask me a question. So what are the monthly advertising costs for Yellow Pages ads? Gaebler Ventures.
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